The Utah Hockey Club are introduced prior to playing against the Chicago Blackhawks at Delta Center on October 08, 2024 in Salt Lake City, Utah. This game is the first for the franchise in Utah following their relocation from Arizona. (Photo by Bruce Bennett/Getty Images)
(Photo by Bruce Bennett/Getty Images)
SALT LAKE CITY – According to National Insider Frank Seravalli of the Daily Faceoff, the Utah Hockey Club logos have been confirmed online.
Can confirm these are the official logos that have been presented to @utahhockeyclub fans as part of their team name vote.
Now that you’ve seen them, which one would you vote for? pic.twitter.com/TRVb5w1xxq
— Frank Seravalli (@frank_seravalli) February 3, 2025
Related: Mammoth Or Outlaws? Utah Hockey Club Fan Vote Reaches Next Phase
Late last week, the Utah Hockey Club began their fifth round of voting to allow fans to determine the future name of Utah’s NHL team.
After a quick pivot away from Utah Wasatch, individuals attending the last two Utah Hockey Club games have been provided the opportunity to vote between Utah Hockey Club, Utah Mammoth or Utah Outlaws.
“Hockey is a community asset,” Smith Entertainment Group executive, Mike Maughan said. “They [Ryan and Ashley Smith] wanted to do something that’s never been done in the history of professional sports, which is invite fans to be part of this incredibly iterative and exciting process to help pick a name.”
“We have such faith in the fanbase here and the people of Utah.”
Despite the loss, Mammoth Nation showed out tonight. Shoutout to the fellas! 👏👏👏👏@UTYeti @VoteMammoth @UtahHockeyPope @ryfish65 pic.twitter.com/Whf1d2rh8e
— Cap’n Cook🦣 (@JazzePinkman) February 3, 2025
With a chance to impact the future name, fans have more than risen to the occasion as they’ve waited in long lines to cast their votes and make their voices heard.
Is it just me or does this feel like the most intense and critical vote in the history of Utah? https://t.co/cfHc2vPI14
— Cole Bagley (@BagleyKSLsports) February 3, 2025
With one game left on their current home stand, Tuesday night will be the final opportunity to cast votes before the Utah Hockey Club determines the next course of action.
First off, Utah Outlaws just rolls off the tongue better than Mammoth.
It also presents a whole bunch of additional branding and nickname opportunities for nearly aspect of Utah’s NHL team.
What about nicknaming Delta Center the Salt Lake Saloon or The Hideout?
Utah could also introduce a new goal horn that sounds like a train, the visiting penalty box could have a wanted or jail theme, and rally towels could be more like bandanas.
Plus, shootouts would be way more fun with outlaws involved.
Aside from all the fun branding, there’s a lot of historical prevalence to outlaws in the state of Utah.
As one of the most well-known outlaws of the old west, Butch Cassidy was actually born in Beaver, UT and everyone is familiar with his partner Harry “The Sundance Kid” Longabaugh.
Overall, cowboys and the old west present a plethora of golden branding opportunities that have been entirely untouched throughout the NHL.
With Yeti officially out, Mammoth fits the mountain, ice and snow theme with much more favorable branding than Outlaws.
A transition to Mammoth would be seamless. Utah could legitimately place Mammoth on all of their apparel right now and it would look absolutely perfect.
Unlike Outlaw, they also wouldn’t have to change any of the pregame visuals, and nobody can argue that a Mammoth breaking the ice wouldn’t be absolutely fantastic.
Additionally, Mammoth has historical prevalence to Utah as they lived along the shores of the ancient Lake Bonneville and remains have been found in the area.
Overall, Mammoth just seems to relate more to some of the other NHL teams such as the Seattle Kraken, Boston Bruins, Pittsburgh Penguins, San Jose Sharks and the Anaheim Ducks. Why not the Utah Mammoth?
The Utah Hockey Club will host the Philadelphia Flyers on Tuesday night. The game can be viewed on SEG+. Fans can also tune in on air on the KSL Sports APP or on 97.5 and 1280 The Zone. Click here for the full schedule.
